A lead qualification framework is a structured methodology for assessing whether a prospect is a good fit for a business. Common models include BANT (Budget, Authority, Need, Timeline), CHAMP (Challenges, Authority, Money, Prioritization), and GPCT (Goals, Plans, Challenges, Timeline). CRM platforms help automate lead qualification by scoring and categorizing prospects based on engagement and intent. A well-defined qualification framework streamlines the sales process, ensuring that sales teams focus on leads with the highest likelihood of conversion.