Net User Growth is a CRM adoption metric that calculates the difference between new users added and those who stop using the system within a given timeframe. A positive net user growth indicates increasing adoption, while negative growth signals retention challenges. Businesses track this metric to assess CRM usability, employee engagement, and system effectiveness. CRM software providers analyze net user growth to measure product-market fit and identify adoption barriers. A high net user growth rate often correlates with strong training programs, intuitive user experience, and effective change management. Companies invest in user onboarding, ongoing training, and integration improvements to drive sustained CRM adoption.