Buyer?s intent signals refer to actions or behaviors that indicate a prospect?s readiness to make a purchase. These signals can include website visits to pricing pages, engagement with sales emails, content downloads, webinar participation, or repeated product searches. CRMs and AI-driven analytics track these signals to help sales and marketing teams prioritize high-intent leads. By leveraging intent data, businesses can personalize outreach, increase conversion rates, and optimize follow-up timing. Understanding these signals ensures that sales teams focus on the most promising prospects.