Case Prioritization is the process of ranking customer service cases based on urgency, complexity, and impact to ensure timely resolution. CRM systems assign priority levels to support tickets using predefined rules, AI-based sentiment analysis, and customer value assessments. High-priority cases, such as security breaches or VIP customer complaints, are escalated to senior support teams for immediate resolution. Automating case prioritization reduces response times, enhances customer satisfaction, and ensures efficient resource allocation. Industries such as IT support, healthcare, and financial services use CRM-driven prioritization to improve service level agreement (SLA) compliance and customer experience.