AI-driven customer churn prediction identifies customers at risk of leaving by analyzing engagement patterns, purchase history, and sentiment data. Machine learning models detect early warning signs of churn, allowing businesses to take proactive measures, such as personalized outreach or special offers, to retain customers. CRM systems with AI-driven churn prediction improve customer retention strategies by providing real-time alerts when engagement declines. Businesses that leverage churn prediction can minimize revenue loss, increase customer lifetime value, and enhance overall satisfaction by addressing issues before customers disengage.