What is Keap (formerly Infusionsoft)?
Short Answer
Keap, previously known as Infusionsoft, is an all-in-one CRM, sales, and marketing automation platform designed to help small businesses streamline workflows, nurture leads, and grow revenue. It offers tools like email marketing, payment processing, and appointment scheduling.
Related Questions
How much does Keap CRM cost?
Keap CRM, formerly called Infusionsoft, offers a comprehensive all-in-one package starting at $249 monthly when billed annually for 2 users and 1,500 contacts. Pricing scales for additional users and contacts. Annual subscribers enjoy a 17% discount.
What happened to Infusionsoft?
In 2019, Infusionsoft rebranded itself as Keap to reflect its mission of simplifying growth for small businesses. While the name changed, the platform provides robust CRM, marketing automation, and sales tools.
Does Keap offer a free trial?
Yes, Keap offers a free trial for its Pro and Max plans, allowing businesses to test its features before committing.
How do I use Keap CRM effectively?
To use Keap effectively, start by importing contacts, setting up automation workflows, and customizing your sales pipeline. Utilize the Keap Academy for training resources and explore the help center for tips on maximizing the platform.
How does Keap improve CRM strategies?
Keap enhances CRM strategies by automating repetitive tasks, improving customer segmentation, and enabling personalized communication. Its analytics tools provide insights to refine campaigns and track sales performance for better results.
What are Keap’s key features?
Keap’s key features include CRM, marketing automation, email campaigns, lead tracking, payment processing, appointment scheduling, and analytics. These tools work together to streamline operations and improve customer relationships.
Is Keap a good CRM for small businesses?
Yes, Keap is a great CRM for small businesses. It combines CRM, sales, and marketing tools into one platform, offering automation and efficiency. Keap is designed to be accessible even to teams without technical expertise.
Who uses Keap CRM?
Keap is popular among small businesses, solopreneurs, and entrepreneurs in professional services, real estate, retail, and software. Its automation features are ideal for companies aiming to improve sales and marketing efficiency.